Thursday, March 15, 2012

Scholastic Books is Developing App For E-Reading

Scholastic Inc. is developing an app called Storia, which includes around 1,300 e-books and multimedia e-books that can be bought directly from the publisher or from retailers. Such favorite picture series as "Clifford the Big Red Dog" and "Ready, Freddy!" will be in digital format for the first time. The app also will feature games, quizzes, interactive stories, an e-dictionary and a virtual book shelf that kids can organize.

Scholastic Media president Deborah Forte says the idea is to make e-books "more accessible and more relevant."

A beta version will become available soon for teachers and families who buy through the Scholastic Book Clubs and other Scholastic sales channels. Storia is expected to launch for the general public in the fall, when it should have more than 2,000 books.  Forte said Scholastic sees the app "as a way to support reading and something that's just plain fun."

The app is free and will be available first at, then on iTunes later this month. Those who download the app will get five free books, including two multimedia selections. Forte says the e-books should range in price from $1.95 to $20.

Storia is intended for children ages 3-14, and the app is tailored for each age, whether the books themselves or the difficulty of the quizzes. Parents can track which books their kids are reading, how long they read them and which new words they learned.

No comments:

Post a Comment