Goodnight Moon Goes High Tech!

Goodnight Moon has entered the high tech world.  Have a look!

Loud Crow Interactive, award-winning publisher of digital children's books, in partnership with HarperCollins Publishers, announce the release of Goodnight Moon, an interactive app for iPad^®, iPhone^® and iPod touch^®. View the app here.

Written by Margaret Wise Brown and illustrated by Clement Hurd, Goodnight Moon is one of the best-selling children's storybooks of all time. More than 60 million copies of the book have been sold since it was first published in 1947.

Accompanied by narration and a piano soundtrack, Goodnight Moon features more than two hundred touchable objects, animations and hidden interactions to discover. Each spread is accompanied by an all new magnifying glass technology, which allows children to explore hidden objects and interact with the story on a whole new level, while also facilitating viewing of the book on smaller devices.

Other features include doodle box and photo booth for personalization, and stickers that can be earned through achievements. Goodnight Moon also includes educational elements such as word highlighting, individual words that are spoken at the tap of a finger, and three different modes to enjoy: Read to me, Read myself and Auto play.

Thacher Hurd, son of Clement Hurd, said:

My father would have loved this beautiful adaptation of Goodnight Moon. Loud Crow and HarperCollins have retained the quiet magic of the book while enhancing it with a lively array of interactivity.

Also available within Goodnight Moon are two educational books, Goodnight Moon ABC: An Alphabet Book and Goodnight Moon 123: A Counting Book. These interactive, educational apps feature letter and number tracing technology, counting and word guessing games, and various interactivities to help keep children engaged.

Goodnight Moon is available for purchase on iTunes^® for $4.99. Goodnight Moon ABC and Goodnight Moon 123 are available through in-app purchase for $1.99 apiece, or both apps bundled for $2.99.  See www.loudcrow.com for more details.

Read more here: http://www.sacbee.com/2012/11/08/4970196/literary-classic-goodnight-moon.html#storylink=cpy

The Jim Henson Company Bringing Frog and Toad to the Big Screen

The Jim Henson Company, based in L.A., has picked up the film and consumer products rights to 1970s classic children’s book series Frog and Toad, written and illustrated by Arnold Lobel.

An animated film featuring the comic adventures of the amphibian pals is in development, while a licensing program based on the series’ original artwork is underway.


The Lobel series consists of four Frog and Toad books and five short stories that have sold more than 13 million copies over the years and continue to sell in excess of one million copies annually for publisher HarperCollins.

Lisa Henson will produce the animated film slated for release in 2014, while Adam and Adrianne Lobel are the producers. 

As for consumer products, Henson has secured L&M representation rights from HarperCollins Children’s Books and SVP of global consumer products Melissa Segal says 
she’s not waiting for the movie to start working on a licensing program. She and her team at Henson are taking a two-pronged approach.

At the Licensing Show next week, Segal will be talking to potential partners for a classic Frog and Toad program targeting the infant, kids and adult demos. She believes the property sits comfortably among literary classics like Beatrix Potter and Winnie the Pooh. “The books are still read in schools and also resonate with parents,” she says.

To that end Segal will be looking primarily for soft goods (think onesies and layettes for infants, nightwear for kids, and statement-based apparel for adults), accessories, gift and room decor partners to launch a classic Frog and Toad program at US mid-tier and specialty retailers in 2013.